Versatile Bonds Showcases New B2C Adhesive Products at IIFF

Versatile Bonds Pvt Ltd, a Division of JR Group, a leading adhesive manufacturer, showcased its recently launched B2C products, including Polymaxx 360 and Polymaxx AR, at the India International Footwear Fair (IIFF) 2026. The company said it was satisfied with the response at the exhibition and was looking to connect with new customers and further market its products.

“We are satisfied with the exhibition. We participated last year also and have also participated in exhibitions in Chennai and Bangalore,” said Anchal Katiyar, Executive - Product Development, Versatile Bonds Pvt Ltd.

With 32 years of industry experience, Versatile Bonds manufactures a wide range of adhesives, including water-based, synthetic rubber and polyurethane adhesives, catering to industries such as footwear, mattresses, automobiles and others. According to the company, its portfolio is designed to serve diverse applications across footwear, furniture, automotive, upholstery, leather goods and other consumer industries.

For the footwear industry, the company offers series of SR adhesives, which are used by several leading footwear manufacturers.

The company said the launch of its B2C range marked an effort to expand its direct-to-consumer business while continuing to strengthen its presence in the industrial adhesive segment.